Posted by admin | Under Internet Email
Sunday Aug 29, 2010
Your email marketing campaign is the number one factor in your marketing plan.
Sending your email to the right person is paramount as campaign will not work if you get this wrong. This is a great way to realize an income from your internet marketing.
Various types of materials related to business are sent by email everyday. Email is now used to bring to the public attention products or services available on and offline.
The cost of marketing could be extremely high. The cost of posting a letter has gone up.
Printer ink and paper is not cheap. Email marketing is now among the cheapest form of marketing today. It s a useful Internet marketing tool that help you to reach out to your
customers successfully and without difficulty.
Ninety percent of people visiting your site for the first time will not buy anything.
The idea is to keep your site in contact with them over time so they will not forget you.
Bear in mind, that there are millions of sites on the net today.
It has proved that the best way to start earning an income online is by using email marketing. When used properly, email marketing can give you an income very quickly.
Email marketing is one of the dominant marketing tools today. It is trouble-free,
inexpensive and extremely efficient. According to surveys, customers and prospects
would rather to hear from you by email than any other means.
Adding email to your marketing mix cost you less time and money than with the usual marketing plan. Your information goes out instantly, and you can notice the outcome right away.
It is nearly impossible to find another marketing method that comes close to
email marketing and the benefits that can come for using it.
Every email you send is an opportunity to hook up with consumers and place
your business as you would like them to see you in the marketplace. Let the market know that you exist and help drive sales of your product.
In talking about the development of an opt in email list you need to know of the
serious cost to your business linked with spamming.
Spam or unsolicited commercial Email is Junk mail. It is an attempt to deliver a
message, over the Internet, to someone who would not choose to receive it.
One main difficulty that you can face as an Internet marketer is seeing your
emails flagged as spam when they in fact are genuine. When this happens,
a large percentage of your emails will never be read, as they will be caught up in spam.
As this is detrimental to your business, it is important that your emails are not are caught up in this.
While trying to get your business off the ground and is in the process of building your list you need to make some money. Using an email marketing service will deliver your emails with proper procedure and from their own server.
.
Sticking to opt-in email lists can keep your business on the right side
of the law, and protect you from hefty fines for unsolicited commercial email sent.
It is helpful for the company to be able to prove that their efforts were legal
and good intentioned.
You can send your email to thousands of confirmed internet buyer’s spam free.
Join a private advertising club and start sending today. You can send your ad spam
free.
Theresa Williams
http://www.articlesbase.com/internet-marketing-articles/want-to-email-marketing-we-got-ya-covered-688286.html
Posted by admin | Under Internet Email
Friday Aug 20, 2010
Having the bad Internet marketing strategies can ultimately ruin your business. There are many mistakes Internet marketers make when they first started out in this industry. Here are some of the bad Internet marketing strategies they used as a mistake in running their own business.
1.The Wrong JV Strategy
When Internet marketers first started out, at some point in time they figured they need help. Help to set up their website, create their own e-book or to sell their product to a large list in order to gain more profit. Let us take the scenario of wanting to sell their own products to someone else’s list. A list is a list of email addresses of the people that has subscribed or opted-in to promotional email newsletters that has information of value. Having a joint venture partner who has a large list sounds good to be true, because the probability of making a huge amount of profit is very high.
However, the mistake that some Internet marketers do is that they promote a product that is contending with their JV’s product rather than complimenting them. For example, if I am your JV partner and I am promoting a copywriting course to my list, but you want me to promote your copywriting course as well that clashes with some of my copywrting training fundamentals, what were you and I thinking?
What we should do is to promote our products that compliment to one another. So, if I am promoting a copywriting course to my list, you can promote a copywrting e-book or software. Thus, wouldn’t you imagine that there would be more credibility in our products, sales would be much more effective and the profit could be easily split?
2.Leaving Your Pay-Per-Click Ad At That
One of the most biggest mistakes Internet marketers make is not testing out their ads for their effectiveness in click through rates and website conversion. How a pay-per-click advertisement works is that for every click your customers clicked on your ad, you will have to pay a few cents. What some Internet marketers do is that they create an advertisement and just leave it for targeted traffic to come to their sites but they do not test out other different ads that have the potential to bring more targeted traffic, but induce less cost.
I like to use Google Adwords because the changes I make in the ad takes place immediately rather than waiting a couple of days at other pay-per-click engines. What I recommend you to do is to change the style and words of your ad at least once in two weeks. At the same time, take note of the traffic and website conversion rate. A website conversion rate simply means the number of your visitors that turn into your customers. Do this internet marketing strategy for three different ads that promote the same product and compare them to one another. The ad that gives you the highest number of traffic and website conversion rate is the ad that you should be using for that product.
3.Not Being Honest In E-mail Marketing
Internet marketers build large email lists to promote their products or to provide them with freebies, newsletters or advice based on what their customers are looking for. However, some Internet marketers are dishonest in the ways of email marketing. They will repurpose or sell their lists to other internet marketers of another niche and their customers will eventually receive emails that did not opt-in for.
This is an act of not respecting customer privacy and you can be labelled as a spammer. What you can do is to find a JV partner of the same niche as you’re in and ask if he could help you promote your product in his list. As a reward, he gets commissions for every product he has sold in his list.
Besides these three bad internet marketing strategies, There are many other strategic mistakes that people do not realise that could harm their business. This is often overlooked because making money is utmost on their minds. I’m not saying that you shouldn’t be thinking about making money, I’m saying that you should be making money the smart way. Discover from other internet marketers the mistakes that they have made throughout their Internet marketing journey and learn from it in order to prevent your business from unforseen circumstances.
Jo Han Mok
http://www.articlesbase.com/email-articles/the-3-internet-marketing-strategies-you-should-avoid-114199.html
Posted by admin | Under Internet Email
Monday Aug 9, 2010
Have you ever received email newsletters from different companies? It does not matter whether it is from a book publishing house, a cosmetics line, or a psychic network, the question here now is how many times were you lured into availing of an online promotion or signed up for something just because you found these email newsletters so informative and appealing? Well that is exactly how email marketing tools work.
Email marketing tools is currently one of the most cost efficient ways for companies to be able to market their products more successfully to more people. Instead of trying the traditional way of marketing services and products by approaching people on the street or handing out flyers, email marketing tools are guaranteed to save companies a lot of money on their marketing campaigns as the system practically works by itself. Well, not entirely as you do need to still supply it with catchy and inventive marketing write-ups that will be sent to your target market through email marketing tools and you also need someone who is adept with using computers and technology to help you monitor your email marketing tools and to ensure that it is working properly and not just costing you and your company money.
But where can you find the right email marketing tools that will work best for the kind of company that you have? One that will be able to produce the best kind of results for your proposed internet marketing campaigns? Easy, all you need is to log on to the Internet and start making a search on email marketing tools then wait for the search results to start pouring in right after you hit search.
Surely there are a lot of internet marketing tools out there now – all of which seem to be offering email marketing tools as well, so how will you able to make the right choice for your company? Well while in business you need to be open to taking risks in order to grow a bigger profit and to keep your business afloat, you still need to be careful about which internet marketing company you will be entrusting the marketing aspect of your company to.
Do a thorough search of the different internet marketing companies listed and make sure to check out the different services that each one offers like email lists and email marketing tools. Of course it is imperative that you also check out the prices that they will charge per service and see if there are any available packages to help you save more. This is to basically make sure that you won’t get ripped off through poor service. So it is also imperative that you are internet and computer savvy enough to actually know about how the system and the applications work. Unfortunately there are still some deceitful people out there, who, for a quick buck may try to impress you with all sorts of promises of how their system will be able to do this or that for your company but for all you know he or she is just exaggerating because you may not even be the type to actually recognize any difference from what is real and what is not.
Nicci Barnes
http://www.articlesbase.com/internet-marketing-articles/where-to-find-the-right-email-marketing-tools-709629.html
Posted by admin | Under Internet Email
Sunday Aug 8, 2010
Internet, Tools, programs.. My email is defaulting to microsoft outlook and when I use the pull down to select my carrier Yahoo is not there. How do I fix this, I actually have att.net through yahoo. Everytime I want to click on an email it takes me into this program… I don’t have the option to pick my carrier, is this a att wireless issue that requires tech support?
Click this link, from Yahoo, for detailed instructions on making Yahoo your default mail client on *Internet Explorer*.
You WILL be required to download their "newest" toolbar—-use the "download" link that is on that page, to be sure and get the correct one.
Enormous News 2010 Another great new product by Tim Godfrey and Steve Clayton called Niche Blueprint 2.0 Review is coming out to help all of us marketers who are doing or want to do ecommerce storefronts. Let me ask you will you be there for the release, I already have my sport inline and I recommend that you do as well. Happy New Year 2010 everyone!
That download adds Yahoo! Mail to your PC’s list of email programs so you can go in to programs and change it to Yahoo.
THEN—-after you’ve chosen Yahoo! Mail as your PC’s default email application, Yahoo! Mail will open when you click "any" email link in "any" browser.
http://help.yahoo.com/l/us/yahoo/mail/original/settings/settings-10.html
Posted by admin | Under Internet Email
Tuesday Aug 3, 2010
internet, email, AVG, then games,c cleaner, remote assistance. why does the remote assistance show when I have not used it for over a year?
Get a program like Spybot S&D and make sure your virus scanner is up to date then unplug from the internet and do scans… you might have had a breech
Enormous News 2010 Another great new product by Tim Godfrey and Steve Clayton called Niche Blueprint 2.0 Review is coming out to help all of us marketers who are doing or want to do ecommerce storefronts. Let me ask you will you be there for the release, I already have my sport inline and I recommend that you do as well. Happy New Year 2010 everyone!
Posted by admin | Under Internet Email
Sunday Jul 25, 2010
Internet Marketing Basics
Almost all of the articles on Internet marketing lacks coverage on all the basics and all the avenues of Internet marketing because there is just too much information to cover in a few words. Here I am going for an attempt which will be an overview, not an in depth affair.
Here I would cover four basic marketing subjects:
· Market Research
· Search Engines
· E-zine Advertising
· Email Marketing
Market Research This is the most basic part of any marketing campaign. This involves how much you are going to invest in the campaigns and where you are going to invest. Investing the right money at right place is the key. If you don’t know your target market and how to reach them; if you don’t know the value of the message you’re attempting to convey; if you don’t know the answer to all the pertinent questions…your advertising and the whole project will fail.
The most basic step in researching your market is to first have a “target.” There should be a clear picture in your mind about the target audience and you should treat them as your potential customers. This means you know who you’re aiming for (their likes, dislikes, general age group, income, business type, etc.) and have a general idea how to “hit” them. Sample target markets would include:
This includes the segregation based on
· Age group
· Qualification
· Per capital income
· Spending capacity
· Geographical location
· Business class
· Technocrats
Once you know who your target is – the more information the better – you’re ready to get into the nitty-gritty of market research. There are five basic ideas in market research: “Primary”, “Secondary”, “Combined” (all types of research) and “Qualitative” and “Quantitative” (ways of gathering the information).
A quick definition of each:
Primary research is research conducted by the primary user of the information. Secondary research is gathered elsewhere and used by you (purchased, leased, etc.). Most small businesses conduct both of these types of market research – customer surveys for primary information and by researching free or paying fees for secondary information. This is called “Combined” research.
Qualitative research is usually exploratory and has a direction or goal. It generally aims at specific issues in the subject matter and gives you a better idea in which direction you should proceed. This type of research is “loose” and is geared more towards finding a market or narrowing your market than it is towards getting specific information on that market and where your product fits within it.
Quantitative is much more rigid than qualitative marketing. This research gets much more accurate statistical results and information and is best used when your target market is already narrowed and you wish to find ways to reach or explore that market as well as find specific information on your product as it relates to that market.
Generally businesses conduct qualitative research during the exploratory research and development phase of their product to see if it is viable on the market and what they need in order to reach their market more fully with the product (colors, shapes, uses, etc.). Once the item is ready to hit the streets, qualitative research is used to fine-tune the market niche and begin offering the product for sale.
Conducting your own market research is time-consuming, but is very well worth it if you have a need for information or if you are spending any considerable amount of money on your marketing for specific products or services.
Search Engine Marketing
This has, for a long time now, been a “hot phrase” in online marketing circles. I’m not sure why, since while it is generally an important part of a presence online, it is not the end-all-be-all of marketing on the Internet. Search engines have become one of the most expensive forms of advertising on the Web, but have also become one of the most effective. Great search engine marketing (read: placement, strategy, etc.) is done by professionals and takes a lot of time to do correctly. There are two types of search engines to market towards: search engines/directories and pay-per-click (PPC) engines.
Search directories (Yahoo! ) and engines (Google) require a lot of patience to market effectively. Even if you are paying for your listing, it can take weeks to appear on their site. Further, your positioning on their site can change regularly as their indexes change or they change the rules of “ranking” on searches. On top of all of that you have paid advertisements and paid listings (see PPC below) that can usurp your position or push you further down in the results.
Pay-per-click (PPC) engines are much easier to use, but also more expensive. A campaign on Overture, for example, can total hundreds of dollars in a single day. These engines, however, can usually get you a higher listing on a regular search engine (such as Yahoo!) much faster and with steadier results. Google Adwords is one more example in this category. This approach should be taken when the site is a new site, there is no brand name associated with the website. This gives instant traffic to any website and which in turn increases popularity of the site among the affiliates who are in constant search for the good affiliate program websites.
Whichever course you take (I would recommend both if you’re serious about search engine marketing), be prepared to spend a lot of time and a goodly amount of money in your endeavor. A listing at Yahoo!, for example, is $300/year and the average per-click cost on Overture is about $0.75.
E-Zine Advertising
In my experience, this is by far the most effective form of advertising at very low cost online. That said, be leery of offers to “get your ad in 50 email newsletters for only $25.” I doubt you’ll see one response for your $25 since most of the “readers” of these e-zines are probably other people who paid for advertising as well.
If you have researched your market well then you know the general wants and desires of your targets. Using that information, you can find the online newsletters (email or web-based) that these people would be interested in. Chances are that publication takes advertising. There are three basic types of advertising to a newsletter list: solo ads, top-line ads, and classified ads.
Solo ads are sent to the entire (or a part of, depending on the options given) newsletter list – these ads contain ONLY your advertisement or perhaps your ad plus an article to get the reader interested in looking. These are the most effective type of advertising through most newsletters, but are also the most expensive. Expect to pay $20 or more per 1,000 impressions in a good publication.
Top-line ads are just that: ads that appear at the very top of a newsletter or at the top of an article in the newsletter. These are also highly effective and are fairly cost-efficient at about half the price of a solo advert.
Classified ads are the most useless of the three options given. They’re usually very cheap, but almost always appear at the bottom of the newsletter and are generally bypassed by the readers who rarely read that far into the publication. These are cheap, though ($5/issue is not uncommon) and can be effective when combined with one of the other two options to spread your advertising over several issues.
Email Marketing
Marketing online using email is a touchy affair and can easily lead to many problems. Despite this, it is by far the most effective form of advertising online – bar none. An email advertisement to a targeted and strong list of people can generate responses of close to 1/3 (1 response for every 3 targets). That’s phenomenal in ANY form of advertising.
There are three types of email marketing: SPAM/UCE, opt-in, and newsletter marketing.
SPAM/UCE (Unsolicited Commercial Email) is something that everyone, whether savvy online or not, has heard of. The word SPAM has risen from “questionable meat in a can” to “plague of the Internet” in the past three or four years. Despite its bad name – and any personal feelings I may have opt for it because SPAM is a very effective form of email advertising. If it weren’t, it wouldn’t exist. Doing it correctly, however, is expensive and requires much thought – using it even just once can affect your business for better or worse for the duration of your time online.
Opt-In email advertising is extremely effective and carries very little of the weight of SPAM marketing. The idea is pretty basic: you create a list of email addresses and send marketing messages to them occasionally. The hard part is getting those names to start with. Usually other forms of advertising get your website going and this type propels it forward.
Newsletter marketing is similar to opt-in marketing, but includes useful information such as articles or insights. In fact, you’re probably reading this article through a newsletter that is being used to market a business of some type or another. Newsletters can be time-consuming, but are well worth the effort. Some newsletter publishers supplement their income by running advertisements in their publications (see “newsletter marketing” above).
Of these three types of marketing, I have had the most success with newsletter marketing followed closely by opt-in advertising. That said, be VERY wary of “email lists” for purchase or hire that claim to be “opt-in.” Generally, these are NOT what they appear to be and you will receive several complaints of SPAMming if you use them. Building a list of names and emails for opt-in or newsletter publication is difficult, but very much worth the trouble for the payoffs in the long run. I have run my own newsletter for over a year now and receive more comments, input, and business through that than I do any other venue excepting word-of-mouth. If done right, a proper newsletter or opt-in list can greatly increase your success online. If you feel you don’t have the time or skill to publish your own newsletter, there are those who will do it for you .
Conclusion
Advertising online is a very time-consuming affair, but essential to your success. If you don’t advertise, your business will fail. There are no exceptions to this rule. Some form of advertising takes place for every business type without exception. Marketing requires thought, time, and effort to succeed but as an essential part of your business, it’s directly related to your rewards at the end of the day!
Himanshu Singh
http://www.articlesbase.com/online-promotion-articles/trends-in-internet-marketing-676574.html
Posted by admin | Under Internet Email
Tuesday Jul 13, 2010
i dont want to purchase an internet-email plan when i already have a family plan.
Enormous News 2010 Another great new product by Tim Godfrey and Steve Clayton called Niche Blueprint 2.0 Review is coming out to help all of us marketers who are doing or want to do ecommerce storefronts. Let me ask you will you be there for the release, I already have my sport inline and I recommend that you do as well. Happy New Year 2010 everyone!
You can do that and continue to share voice and texts.
Posted by admin | Under Internet Email
Saturday Jun 26, 2010
To make sure you get the results you are looking for from your Internet marketing email promotion and that your subscribers do the same, you need a goal for each list you have created. Take some time to think through what your goals are for your email marketing list. To help out ask yourself these questions: 1. what information would you want as a subscriber to your list? 2. What information will you deliver to your subscribers? 3. What do you want subscribers to do after reading your email? 4. What do you want subscribers to learn about you through your email series .It will help you build a better relationship with your subscribers if you have a detailed description of what you are trying to accomplish with your Internet Marketing email list.
In this way you can better determine the content and offers, over time, that will help you accomplish your desired goals. Your Auto responder System is Your Automatic Money Machine. If you’re just getting started with or new to the idea of a Internet Marketing email promotion, you might not realize that it is not something that you can manage on your own. The email broadcast you will be doing will have to be in sequential order. This means that as a person optins to your list they start with the first Internet Marketing email promotion welcome message on day 0 (the day they subscribed). They will then get the first email marketing message on day 1 after they subscribed, then day 4, and so on. Even though your Outlook email program or your Yahoo email account allows you to develop mailing lists that you can communicate with the click of a button, this is not a good option.
Trying to send out a sequence of Internet Marketing email promotions over a long period of time using outlook would be so time consuming that it would be practically impossible. Imagine for a second that you have wrote 10 promotional emails that you plan to send out three days apart. You get your first option at 3 am and send out their day 0 email. Throughout the day you get 19 more and send them the day 0 emails. Now on day 2 the same thing happens and you have to send out your day 1 and day 0 email also. On day three you send out day 1 for day 2 subscribers and day 0 for new options. On day four it happens again. Great you are building a list.
Today you have to send out message 2 to your first day 0 group and day 1 to your second and day 0 to new options. On day five and six you repeat the same thing as day four with the second message. On day 7 you have to send out email 3 to the first day 0 group, then email 2 to the fourth day group, email 1 to the second day group and continue to send day 0 email to all your new subscribers. You also have to keep all your subscribers a day apart for the email sequence to work as you set it up.If you think this is starting to sound confusing try writing it without notes to keep up with who, what, and specially when.
Can you see how hard this would be to keep up with? Not only the confusion this would cause for you but another reason is that email servers have filters that detect when a user is sending email out to a large number of people and that alone can get your email address flagged as a spam source. Unfair but true. You can familiarize yourself with US Spam .When you read up on the rules; you realize that you are safer when you utilize a marketing system that allows subscribers to opt in and out easily and tracks how and where they subscribed.
Another big reason to choose an auto responder over running a list on your own is that you can easily schedule mailings with an auto responder. You can also set up sequential email messages for e Courses. It’s “set it and forget it” easy! It is also very cheap as compared to the time and headache it will save you. That beats the hell out of doing your email marketing by hand, any time and any day.
Jasneen
http://www.articlesbase.com/internet-marketing-articles/importance-of-list-building-in-internet-marketing-681293.html
Posted by admin | Under Internet Email
Thursday Jun 24, 2010
I need to know Yahoo’s Email Server Information to make Yahoo my default email. Example: Outgoing Mail "POP3" & Incoming Mail "STMP." This is wrong, I need the correct Information. Thanks!
This depends on whether you’re talking about your Yahoo free mail account or if you mean a Business class email package that comes with webhosting ore Merchant Solutions.
Yahoo Freemail is NOT POP-capable.
Business mail settings can be found at help.yahoo.com.
Here’s a link to the article.
http://help.yahoo.com/l/us/yahoo/smallbusiness/bizmail/pop/#config
Posted by admin | Under Internet Email
Tuesday Jun 15, 2010
With the arrival of syndication or RSS technology, many claim
the email newsletter is dead. Not true. Newsletters continue to
offer companies a marketing tool that allows them to build and
retain relationships with their clients.
RSS complements, not replaces the email newsletter. Some readers
refuse to read email newsletters and only view content in RSS
feed readers. So cover your bases by offering both options.
The same thing applies to weblogs, also known as blogs. These
online journals are updated on a daily, weekly or whenever
basis. When you release a new issue, keep your bases covered by
linking to your newsletter and its feed in the blog.
By the numbers: email marketing prevails
In October 2004, the Online Publishers Association (OPA)
released the Internet Activity Index (IAI) stating users go
online for two primary reasons, content and communications — 40
percent for each. Pew Internet and American Life Project’s data
from November 2004 indicates 59 percent of adults have been
online and 92 percent send email. This data supports the idea
that email marketing is still the most effective use of the
Internet for marketing purposes today.
Web pages are static and require users to search for them. Once
found, the page must be bookmarked, or it will be lost again.
Email, however, lands directly in a user’s inbox, avoiding spam
filters and must be actively deleted to be lost. If the email
also satisfies the second most common use by supplying valuable
information to the reader, then it has a greater impact.
Email marketing fuses email and research into a single channel
and provides marketers with a powerful, yet affordable, tool.
This type of marketing remains inexpensive, supple and easily
tailored for any given demographic. You might think that email
marketing reaches a small audience, and other more traditional
marketing channels will provide better saturation, but that is
rapidly changing.
Internet World Stats indicated 182 million users used the
Internet as of September 2004. About 25 percent sign on each
year, and in 2005, we’ll reach one billion users. According to
Burst! Media, 60 percent of those connecting to the Internet
from business use it for email. The second reason is to check
the news, followed by looking up weather information.
It’s the content, baby
When a newsletter full of valuable information arrives in the
user’s inbox, it capitalizes on these two main uses: email and
information.
When applied in a business-to-business application, email
newsletter marketing has even more power. Almost 60 percent of
employed people have Internet access at work. Eighty percent of
professionals and managers use the Internet, and 70 percent of
those in sales, technical or administrative support positions
use it. Therefore, email newsletters in a B2B application miss
only a small percentage of your target market, the decision
makers. And even this small gap is rapidly closing.
Internet use in the workplace is growing at a vigorous 54
percent rate annually. Soon, email newsletters will saturate a
market as completely as direct mail, print, radio or television
advertising.
Not all email newsletters are effective, however, despite the
impressive demographic support. Here are tips on how to maximize
your capitalization on Americans’ Internet use patterns.
Ask permission
An effective email newsletter gains a readers’ permission before
putting them on the mailing list. Such marketing builds
communication and goodwill without annoying the reader.
We know about spam all too well and we don’t want to put such
email in people’s inboxes. Spam causes serious and expensive
overloads to both ISPs and individual recipients. Since it is
poorly targeted, it is ineffective. Therefore, build your
mailing list by asking people to opt-in to receive your
newsletter.
As you know, opt-in email asks users to agree to become part of
an email list, and they are not subscribed to the newsletter
unless they take action. Such lists are powerful because they
indicate every person on the list has given permission to have
their email addresses included in the marketer’s database.
Content is king (or queen)
The second most important hallmark of an effective email
newsletter is its content. People will give permission to send
them your newsletter if you give them something in return, like
content that helps them in their lives. Newsletters distributed
with information that is relevant to the audience’s lives are
anticipated and eagerly read.
Many marketers, whether professionals or otherwise, reflexively
want to tout their own company’s achievements. They want to
climb onto the mountaintops and scream about how great they are,
how many sales their company made, the partnerships they are
forming, and how their product is the best thing to happen since
sliced bread.
The problem with this is these marketers are distributing
information that is important to them, not to their readers.
Select articles or other content that pass the following litmus
test: Does the content provide value to my customers, or is it
self-serving?
Once your newsletter is in tip-top shape, make the most of your
online marketing efforts by integrating all available options
including email newsletters, RSS feeds, blogs and a Web site.
It’s a cheap and effective way to reach your prospects and
clients.
Meryl K. Evans
http://www.articlesbase.com/newsletters-articles/email-newsletter-marketing-is-alive-and-well-the-case-for-continuing-newsletter-efforts-3252.html
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